Healthy-living campaigns
Evaluating the organization's commitment to promoting holistic community wellbeing through health campaigns, this assessment examines the active fostering of physical, mental, and spiritual health. By operationalizing Hifz al-Nafs (preservation of life) and Hifz al-‘Aql (preservation of intellect), the organization strengthens community resilience and demonstrates Iḥsān (excellence). Recognizing health as an Amanah (divine trust), such programs align with Islamic teachings prioritizing bodily rights and preventative care. The approach emphasizes evidence-based interventions, safe delivery, and measurable impact.
| Metric | Healthy-living campaign effectiveness |
|---|---|
| Target | 1) Campaigns/year (≥3). 2) Feedback (≥4.2). 3) Outcome improvement (≥10%). 4) Referral effectiveness (Offer rate & Confirmed uptake rate 30–50%). |
| Frequency | Annual |
| Method | Multi-metric KPIs |
| Unit | Count, %, Scale |
Level 1: Initial/Ad-hoc
Health and wellbeing initiatives are ad-hoc and reactive, typically organized as one-off events in response to immediate community needs or requests.
Level 2: Developing
The organization plans and executes recurring healthy-living campaigns with a primary focus on physical health. Basic participation metrics are tracked, but safety and privacy controls are informal.
Level 3: Established
A formalized program exists covering physical and mental health. Campaigns are planned using basic needs analysis. Mandatory safety, safeguarding, and privacy controls are in place.
Level 4: Advanced
Campaigns are part of a strategic, data-driven approach (using JSNA/PHOF data), holistically addressing physical, mental, and spiritual health. Impact is measured via validated tools, and partnerships are established.
Level 5: Optimizing
The organization is a leader in community wellbeing with a proactive strategy. Campaigns are innovative, evidence-based (NICE aligned), and continuously improved. Hifz al-Nafs and Hifz al-‘Aql are deeply embedded, with robust public impact reporting.
Organisation Types
By Organisation Size
| Size | Applicability | Notes |
|---|---|---|
| Micro | exempt | Disproportionate for volunteer-run charities to run multiple 4-week multi-channel campaigns with formal outcome measurement. |
| Small | optional | Resource-intensive; better suited to single events rather than multi-channel 4-week campaigns. |
| Medium | partial | Scale down to fewer campaigns (e.g., 1-2 per year) and simpler outcome measurement protocols. |
| Large | full | |
| Major | full |
Applicable When
- Organization has community outreach programs
- Organization has the resources to run health campaigns
- Organization's mandate involves community well-being
Not Applicable When
- Organization has a very narrow and specific technical scope that excludes community engagement e.g. food manufacturer
- Organization has limited contact with the community to which they are responsible e.g. a standards organisation
- Organization is unable to create a healthy and safe environment for activities
Related Criteria
Discussion (1)
📋 **Version updated: 1.0.0 → 2.9.7** **Changes:** Updated islamic_references from mizan-297.json
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