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OSI-OSA-04 Outreach & Social Impact Outreach & Social Action CORE Excellence v2.9.7

Digital outreach quality (SEO, reply time)

Evaluating the quality, accessibility, and effectiveness of the organization's digital outreach, this metric examines technical website optimization (SEO), compliance with data/accessibility laws, and a disciplined, human-centered approach to handling online inquiries (responsiveness and tone). Rooted in the principle of ihsan (excellence), effective digital communication reflects husn al-khuluq (good character) in public engagement. Providing timely and courteous responses fulfills the amanah (trust) of community service, ensuring outreach is conducted with wisdom.

Fiqh Principles

Barīd (Rapid Relay Systems)

Historical precedent for organized, rapid communication systems, analogous to modern SLAs, ticketing, and escalation chains.

Islamic Concepts

Tabshīr

Making guidance inviting and accessible through plain language, user-friendly design, and accessibility accommodations.

Iḥsān

Excellence in execution: high-quality technical optimization (SEO), disciplined response times, and beautiful presentation.

Rifq (Gentleness)

The required tone for digital interactions: polite, de-escalating, and empathetic, regardless of the inquiry's nature.

Amānah (Trust) & Ikhlāṣ (Sincerity)

Ensuring content accuracy, citing sources, avoiding clickbait, and transparently labelling paid content.

Discussion (1)

Administrator 2026-03-07 12:06:36.990507

📋 **Version updated: 1.0.0 → 2.9.7** **Changes:** Full import from mizan-297.json

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